To address our audience, we firstly needed to do some primary and secondary research (primary research is better and more valid). We printed out questionnaires and gave it to different age group. After a few days, we got the results by putting the results onto a graph. It showed that young people enjoyed thrillers, especially psychological thrillers. Both genders gave similar feedback, which means that our thriller is not targeted at one gender but two. We have posted our opening on YouTube so that if the audience like our product, they will comment, share and subscribe it to inform other potential audiences. Also the audience need to be visually attracted meaning that the title and the opening should stand out to appeal to our audience. The soundtrack was stereotypical, as the music would be heard in a normal thriller film. This is to attract people who enjoy thrillers.
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